Published: 19th June 2019
This Coimbatore cafe is every chocolate lover's heaven. Here's why
Loaded with varieties of food this cafe promises to offer burgers, pizzas, lasagna and mocktails all under one roof
Loaded with paintings of partying cartoons, this cafe in Coimbatore offers food from quick bites to thick shakes. You can also get 250 varieties of homemade chocolates and photographic but edible chocolates. If you are someone who has a sweet tooth or a gym freak or a simple food lover, then you should never miss Jammy's Cafe.
Started by three young entrepreneurs in April 2019, the menu offers a wide range of food including pizzas and burgers to thick shakes and mocktails. "Two years back I started a brand called Jammy chocolates, which sells home-made chocolates. Later my schoolmate Jaganath B M joined me. For the past two years, we were selling chocolates and cakes. Once we started the cafe, my friend, Deepshika A joined. Now it is a joint venture," said chef Ajith Kumar K, founder, Jammy's Cafe.
Like many upcoming startups, they faced a financial snag in the beginning. But after hitting the market successfully, they have plans to start their upcoming branches in Bangalore and Munnar as well. The brand is known for its wide variety of chocolates and their Valentine's day special releases were on high demand for the past three years. "For the first year we launched a giant 3D heart chocolate which weighed around 2kg. For the second year we made a 3D model of Taj Mahal which was made using white chocolate. It was like a showpiece," he smiled. They also have a wide variety of flavours in white chocolate.
They recently launched a bar of photo chocolate which is uncommon. "Photo cake is common everywhere. But photo chocolate is something different. We are printing photos on chocolate. We import the inks from Germany," shared Ajith.
They have something extraordinary in their menu for all those traditional food lovers. "Nowadays, we don't see old traditional sweets, like thaen mittai, kamarkaatu and so on. We are trying to bring those as a filling in our chocolates. So, from outside it is a chocolate, but the filling will have those traditional sweets which add to the flavour," said the 21-year-old entrepreneur.
He follows Chef Damodaran's words as his everyday mantra. "He had come here for an expo and that's how I got a chance to meet him. He was a guest there. What I learned from him is that anybody can cook, but to take it to a personal extent, is not easy. So bringing a bond between the person and the food is important. I treat it as my morning quote," said the catering science and hotel management graduate.